This week I caught up with an architect with whom we have worked over a number of years - a practice that has done great work for us and been a reliable and delivery-focused team. 

We were having a lockdown catch-up, giving me a chance to see some of the work they have been doing since we worked together last. Because we know each other well, our conversation was less formal than it might have been and gave us an opportunity to talk about how a pitch like that could work better, particularly over a Zoom call.

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