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Initiative aims to fight misleading marketing by firms after inquiry heard shocking evidence
A new code for construction product information has been launched today after being announced earlier this year in the wake of testimony at the ongoing public inquiry into 2017’s Grenfell Tower fire.
Called the Code for Construction Product Information (CCPI), it has been developed by the Construction Products Association (CPA)’s Marketing Integrity Group (MIG) which was tasked with responding to the issues raised in Dame Judith Hackitt’s 2018 report on building safety.
Her report looked at how to prevent fires like the one at Grenfell Tower – which killed 72 people in June 2017 – and concluded the way construction products were tested, presented and marketed was in need of radical overhaul.
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