Practice working with CBRE on options for land surrounding 2012 Olympics venue
Populous has been appointed to explore options for a new leisure destination on land surrounding the former Olympic stadium in Stratford.
The London Stadium has appointed the practice which designed the arena for the 2012 London Olympics to develop “spatial proposals” for a leisure-led, mixed-use scheme on Stadium Island, an area of land bounded by waterways on which the stadium is based.
Building Design understands the proposals are currently at an early stage and the work will look into what type of scheme could be possible on the land available.
Populous signed the £248,000 contract with the London Stadium on 24 August with the role expected to last for 12 months with a possible five-month extension to 22 January 2028.
CBRE has also been appointed as commercial consultant to develop a business case, provide viability advice and support “soft market engagement for the development of ‘Stadium Island’ into a leisure-led, mixed-use destination”, according to London Stadium.
The consultant signed a £140,000 contract for the 10-month role on 2 September.
A London Stadium spokesperson said: “London Stadium is a successful, year-round, multi-use venue, enjoying a unique setting at the heart of the Queen Elizabeth Olympic Park.
“We have now appointed Populous to explore potential development and leisure opportunities that will further enhance this outstanding London destination.”
The land used to host the Olympics has seen a proliferation of leisure and culture venues since 2012 including Stufish Entertainment Architects’ ABBA Voyage, Sadler’s Wells East and V&A East, both designed by O’Donnell + Tuomey, and Diller Scofidio + Renfro’s V&A East Storehouse.
The London Stadium itself has been used as the home ground of West Ham FC since 2016 and regularly hosts athletic events including the London Diamond League.
The multi-purpose venue has also hosted rugby and baseball matches, and entertainment events including performances by the Rolling Stones, Robbie Williams and Muse.
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