Rethinking the high street takes creativity and intent


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We might be entering a post-retail, post-pandemic age, but that does not have to mean the end of the high street, writes Michael Holt in the latest in our Stratford Design Challenge series

As we begin to normalise in a post-pandemic world there is no getting away from the fact that life has changed. Yet, while the public health crisis has immediately altered the way we work and what we value, our shopping habits have been slowly shifting for much longer.

The rise of online shopping threatened the vitality of the high street but it is the desire for a showy shopping “experience” that has fundamentally shifted what a high street represents.

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