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To call fee scales "random percentages on a graph" is just ridiculous. Fee scales represent realistic, empirical, precisely evaluated estimates of the cost of delivering a professional level of service covering all costs with a standard margin. They exist in other professions and for architects around the world. This is particularly true for any "protected" profession as there is the requirement to assure standards, particularly in relation to the liabilities assumed.
I work in Germany with the mandatory fee scales of the HOAI and those of the MOP in France, which are as complex and sophisticated as the scope of works itself. If they are well designed they don't necessarily need to be mandatory to have an effect, as they represent an empirically forceful estimate of the outlay necessary to do your work properly. I even know of architects being instructed by insurers that they would not underwrite a job if fee drops below a certain level, which again becomes a strong negotiating point, and makes perfect sense if you think about it.
Believe me, client negotiations are no less complex because of this, as one spends a great deal of time arguing the case for which complexity class class the building is in, whether it is in the upper, lower or mean range etc. The BIG difference is that the discussion is about the actual scope of works involved in the project, and NOT the value of your work as an architect.
I genuinely believe that the lack of fee scales is one of the main reasons why the morale and sense of self-worth of architects in the UK is so miserable, compared to their European counterparts working in comparable market climates.