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Wednesday23 May 2012

PA

Value your PR – they could make you famous Subscription Required

10 May 2012

How to make best use of your public relations staff

Boring your audience rigid squanders a great opportunity.

If their faces are in the soup, it’s time to stop Subscription Required

26 March 2012

One of the occupational hazards of my job is enduring very bad presentations.

Leanne Tritton, ING Media

How to make your press releases work for you Subscription Required

12 March 2012

A PR’s guide to the most common mistakes and how to avoid them

MIPIM

Stop rolling your eyes and learn to love Mipim Subscription Required

8 February 2012

If you harbour any serious aspirations of working in the commercial sector then you cannot avoid Europe’s largest property convention

Hopkins' Olympic Velodrome

Architects should not fear strict Olympic marketing rules Subscription Required

27 January 2012

Social media will do Locog firms’ marketing

Monographs and books were crucial in the days when RIBA frowned on marketing.

Make marketing work for you Subscription Required

19 July 2011

The secret of good communication is being prepared to step into your listener’s shoes and ditching ’archispeak’.

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